New customer acquisition is important, but acquiring revenue from existing customers is 6 to 7 times less expensive – especially when you consider that the average SaaS customer isn’t profitable for over three years.
As a result, high-performing subscription-based companies have realized that maximizing the lifetime value of existing customers is the secret to sustainable growth.
Scout helps you maximize customer lifetime value through a customer lifecycle management solution that creates customers for life, to drive growth and profitability. In fact, most profitable subscription-based companies realize 90 percent or more of a customer’s lifetime value after the initial contract.
We help you combine usage data with predictive analytics, so you know which growth levers to pull and when—from customer satisfaction to operational efficiency to rate plan structure.
With our best-in-class customer lifecycle management solutions, Scout delivers rapid ROI, with an overall increase of 10% to 15% in recurring revenue for most clients.