1. Select Currency
2. Monthly Recurring Revenue
3. Number of Customers
4. Trials per Month
STRATEGY REVENUE PERFORMANCE INDICATOR CURRENT TARGET INCREMENTAL MRR
Increase
Renewal Yields
Renewal
Rate
%
Minimize
Churn
Churn
Rate
%
Optimize
Rate Plans
Average Revenue
per User
%
Maximize
Trial Conversion
Conversion
Rate
%
Total My MRR Opportunity