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How to Leverage Customer Success to Deliver High ROI

April 16, 2024 at 11:00 AM PDT | 2:00 PM EDT

How does customer success deliver value to other departments? How can customer success contribute to the revenue equation?

Three specific leverage points of customer success are to increase marketable records, increase the number of campaigns, and increase conversion rates. What marketer doesn’t want that? So how does that happen? The key to lowering costs and driving revenue is leveraging your entire customer database to deliver targeted, relevant offers that provide real add-on value for a customer.

Join our webcast to discover how you can use customer success data to revamp your database marketing strategy, lower your cost per lead and learn:

• How to incorporate end users into your customer success marketing program to add more influencers into upsell and renewal decisions
• How to create more relevant, segmented campaigns based off of behavioral targeting
• How to increase customer lifetime value by providing the right offer, to the right customer, at the right time

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