CUSTOMERS

Mine Untapped Revenue With
Scout Analytics Solutions

Whether you sell subscriptions or advertising, you need to make the most you can from your online content. Gain accurate, ongoing insight into how each customer or audience member engages with your content, so you can adjust pricing and optimize license packaging to maximize your revenue. Scout Analytics solutions combine patent-pending behavioral analytics with an integrated data hub and ongoing consultation with an expert revenue advisor so you can discover hidden veins of online revenue.

Maximize your revenue from subscription renewals and trials For pricing and sales managers, discover exactly how much value each customer is receiving from your content so you can: Negotiate optimal renewal prices based on actual customer engagement. Discover which trial subscriptions are likely to convert at what price. Identify retention risks and cross-sell and up-sell opportunities. Target your sales efforts to the right prospects and customers. Analyze, segment, target, and grow your audience to boost online revenue For audience development, sales, editorial, and product management, segment your audience by loyalty so you can: Increase performance of audience development campaigns. Maximize the performance of your ad inventory. Optimize your editorial based on actual audience engagement. Identify paywall opportunities. Maximize your revenue from license renewals and trials For product, service, and sales managers, discover exactly how much each customer is using your software, so you can: Negotiate optimal license prices based on the actual value your customers receive. Discover which trial subscriptions are likely to convert. Identify retention risks and cross-sell and up-sell opportunities. Target your sales efforts to the right prospects and customers.