How do you grow your leads? By predicting the next-best offer for each customer and activating your most likely advocates. Scout Marketing can help you increase conversion rates and leads, while also reducing your cost per lead.
Get better campaign performance by optimizing your targeting parameters. Scout Analyzer uses purchase history, product usage, and customer demographics to identify parameters for purchase affinity.
Increase conversion rates with behavioral segmentation
Align your promotions based on customer needs. Scout Triggers put specific customers into campaigns based on usage and changes in configuration settings.
Identify potential advocates with health scoring
Recruit advocates by nurturing your happiest stakeholders and end users. Scout Formulas scores overall customer health as well as the health of each purchased product.
Coordinate your customer interactions
Get your teams working together to run the right play with the right customer. Scout Playbooks automates campaign list management and sales notification, so you can make every interaction timely and effective.
Lower total cost of ownership with systems integration
Simplify deployment by leveraging cloud integrations. Scout Link has certified integrations with leading cloud solutions such Marketo, Salesforce.com, MS-Dynamics, and others.
