Seattle, Wash. – May 14, 2024 – the global leader in recurring revenue management, today announced that RP Data, a leading provider of consumer, financial and property information, analytics and services to business and government services, has adopted Scout® for customer lifecycle management. RP Data’s customer success, marketing and sales teams are leveraging Scout to increase product adoption, improve retention rates and expand cross-sell or up-sell opportunities. By tapping into detailed customer usage data and Scout’s predictive analytics capabilities, RP Data has been able to proactively partner with customers to deliver value and grow relationships.
RP Data is the largest provider of property information, analytics and risk management services in Australia and New Zealand. As the most trusted source for property information to over 10,000 business and 100,000 end users including real estate agents, consumers to banks, mortgage brokers, financial planners and government bodies, RP Data selected Scout to glean detailed usage data insights from this vast customer-base. Using Scout, the company is able to more effectively evaluate the value of its products and service based on actual usage data at the customer, subscription or individual user-level. This information has empowered RP Data to identify retention risks and opportunities, analyze pricing and packaging structures, while helping its customers select the appropriate model based on usage and value.
“Before Scout, we were experiencing a churn rate in our customer base that we were not comfortable with and looking for a solution to help minimize churn and proactively retain customers,” said Greg Dickason, general manager of data solutions at RP Data. “Scout has already given us a five times ROI helping us predict who is at risk to churn based on customer usage, but it also helps us implement specific actions and processes to ensure those customers become customers for life. We are changing customer behavior to allow them to grow their businesses using our products and Scout is a key component of our success.”
Specific products leveraged by RP Data, and resulting benefits, include:
“Scout also gives us new capabilities with best practice benchmarks to help our customers with business optimization from using our products,” Dickason continued. “In doing so, we are moving from a vendor to a partner relationship by bringing new strategic value propositions to our customers.”
“For a company like RP Data that has a large and diverse user base and solution portfolio, it can be very difficult to analyze and ensure that each customer or individual user is gaining value from its products and services,” said Mark Upson, general manager for Scout by ServiceSource. “Scout provides granular optics into customer usage behavior that empowers businesses with a cross-departmental and holistic approach to customer success and lifetime value. This approach is key to driving recurring revenue and business growth, and Scout gives customers like RP Data the solutions they need to succeed.”
Scout is a customer lifecycle management solution designed to maximize customer value and accelerate sustainable revenue growth and profits. Scout is the first solution that transforms usage data into predictive analytics and automates the process of personalizing customer interactions at scale. By providing ongoing insight into customer usage data, Scout helps companies increase retention rates, grow opportunities, optimize rate plans and maximize trial conversions.
About RP Data
RP Data is 100% owned by CoreLogic; a US/NYSE listed company, and is a leading property information, analytics and services provider in Australia and New Zealand. The company’s combined data offering is derived from public, contributory and proprietary sources and includes over half a billion decision points spanning decades of collection, providing detailed coverage of property and other encumbrances such as tenancy, location, hazard risk and related performance information. The markets served by RP Data include consumers, investors, real estate and mortgage, finance, banking, insurance, developers, financial planners and government. RP Data delivers value to clients through unique data, analytics, and workflow technology, advisory and managed services. Clients rely on RP Data to help identify and manage growth opportunities, improve performance and mitigate risk. RP Data employs over 330 people at over 10 locations in Australia and New Zealand. For more information call 1300 734 318 or visit www.rpdata.com.
About ServiceSource
ServiceSource International, Inc. (NASDAQ: SREV) is the global leader in cloud-based recurring revenue management solutions. The company helps customers drive growth and build long-standing relationships across the customer lifecycle with the industry’s most comprehensive data management, analytics, automation and services capabilities. Through Renew OnDemand™, Scout® and proven services, ServiceSource delivers higher subscription, maintenance, and support revenue, improved customer retention, and increased business predictability. Headquartered in the Cloud Corridor of San Francisco, ServiceSource® manages $14.5 billion in recurring revenue for the world’s largest and most respected technology and B2B companies. For more information, please go to www.servicesource.com.
