Scout News

All
Events /Coverage /Press Releases
May
2014
Coverage
FierceCIO
Usage data and customer success tracking: 3 traps to avoid
05.25.2014

Coverage
Tech Crunch
Scout, Zuora Partnership Could Help Subscription-Based Businesses Soar
05.23.2014
March
2014
Coverage
Financial News UK
Scout by ServiceSource partners with Marketo LaunchPoint Ecosystem
03.13.2014

Coverage
Destination CRM
Scout by ServiceSource Integrates with Marketo
03.13.2014

Coverage
CMS Wire
Scout Debuts Marketo Marketing Automation Integration
03.12.2023
January
2014
Coverage
CRM Buyer
9 CRM Companies to Watch in 2014
01.08.2024

Coverage
Direct Marketing News
Espresso Education Wakes Up and Smells the Analytics
01.02.2024
December
2013
Coverage
Website Magazine
Experts Speak: 2014 Predictions
12.20.2013

Coverage
CMO.com
2014 Will Be The Year Of The ___: Marketing Leaders Fill In The Blank
12.16.2013
November
2013
Coverage
Information Today
Scout Analytics: Triggering Engagement
11.01.2024
October
2013
Coverage
Website Magazine
Take the Offense on Engagement
10.01.2024
September
2013
Coverage
CIO.com
How EDA Used Big Data Analytics to Drive SaaS Revenue
09.23.2013

Coverage
Network World
Product of the Week
09.23.2013

Coverage
eMedia Vitals
3 tech platforms that could boost your business
09.19.2013

Coverage
Direct Marketing News
Automation That Does Not Play by the Book
09.18.2013

Coverage
DataInformed
Marketers Integrate Customer Experience Data in Drive to Grow Revenue
09.17.2013
June
2013
Coverage
eMedia Vitals
As digital subscription models take hold, the focus turns to renewals
06.06.2024

Coverage
Website Magazine
Predict and Bring Back Straying Subscribers
06.05.2024

Coverage
ZDNet
Scout Analytics aims to predict subscription revenue, renewal chances
06.05.2024

Coverage
Northwest Innovation
Scout Analytics Debuts New Subscription Analytics Software
06.05.2024

Coverage
ADOTAS
Can Big Data Truly Save The Publishing Industry?
06.05.2024

Coverage
CMSWire
Scout Analytics Predicts Renewal Performance, Optimizes Yield
06.05.2024

Coverage
destinationCRM
Executive Demand for Data Analysis Grows
06.04.2024
May
2013
Coverage
AdExchanger
How Smart Analytics Boosted Revenue For A New Web App
05.31.2013

Coverage
TechRepublic
Unconventional uses of Big Data and Predictive Analytics
05.06.2024

Coverage
Information Today
Scout Analytics: Predicting the Future
05.01.2024
April
2013
Coverage
1to1 Media
Pinpointing Personalized Pricing’s Potential
04.22.2013

Coverage
Wall Street Journal
Know Your Value Proposition
04.11.2024

Coverage
Seattle 24X7
When You Can Predict the Future, You Win!
04.10.2024

Coverage
AdExchanger
With Content The Draw, Scout Analytics Wants Publishers To Charge For It
04.04.2024
March
2013
Coverage
NetworkWorld
Products of the Week
03.25.2013

Coverage
CMSWire
Scout Analytics Introduces Data Usage Hub, Antidote for Subscription Economy
03.20.2013

Coverage
eMedia Vitals
Scout unbundles analytics platform, adds predictive tools
03.20.2013

Coverage
journalism.co.uk
How Incisive uses smart data to focus on corporate subs
03.15.2013

Coverage
Association of Online Publishers
AOP B2B Conference Roundup
03.15.2013
February
2013
Coverage
Adweek
Tech site develops predictive platform to monetize traffic surges
02.04.2024
June
2012
Coverage
journalism.co.uk
Market Briefing: 80% of digital revenue comes from your loyal audience
06.20.2012
May
2012
Coverage
American Business Media
ABM Conference sessions offer advice on shifting business focus to users
05.01.2024

Coverage
B2B Media Business
ABM Annual: Preview of new research
05.01.2024
April
2012
Coverage
American Business Media
Event profits rise when events are your primary business, research shows
04.24.2012

Coverage
Folio Magazine
CQ Roll Call Partners with Scout Analytics to Drive Paid Content Revenue
04.18.2012

Coverage
Folio Magazine
Managing the Digital Audience
04.17.2012
February
2012
Coverage
eMedia Vitals
Profit is more important than monthly unique visitors
02.29.2012

Coverage
Adotas
Five Ways Interactive Content Can Boost Web Revenues
02.16.2012
January
2012
Coverage
Folio Magazine
Prospecting Up-sells with Behavioral Analytics
01.04.2024

Coverage
eMedia Vitals
How to turn anonymous visitors into revenue generators
01.03.2024
November
2011
Coverage
EContent Magazine
Print vs. Digital: An Analysis of the Monetization Model
11.25.2011

Coverage
B2B Media Business
Scout Analytics debuts Scout Research
11.15.2011

Coverage
Folio Magazine
Digital Ad Impressions 47 Percent Lower than Print Counterpart
11.15.2011

Coverage
eMedia Vitals
Getting smart about digital revenue
11.15.2011
October
2011
Coverage
The Guardian
How can we stop publishers inflating circulation?
10.17.2011
September
2011
Coverage
Digiday
How the Big 3 Plan to Gang Up on Google
09.15.2011

Coverage
GigaOm
The paywall debate: monetizing news in the digital era
09.09.2024
August
2011
Coverage
Publishing Executive
Monetizing Data: Don't Be Scared by Scarcity
08.10.2024

Coverage
Nieman Journalism Lab
The newsonomics of ARPU
08.04.2024
July
2011
Coverage
TechFlash
Startup Q&A;: Mark Upson of Scout Analytics on revenue growth
07.22.2011
May
2011
Coverage
eMedia Vitals
Scout Analytics' Shanahan: Content consumption equals value
05.19.2011

Coverage
eMedia Vitals
Engagement matters. We get that. So how do you improve it?
05.19.2011

Coverage
guardian.co.uk
Dangerous blend: how lines between editorial and advertising are blurring
05.16.2011

Coverage
Columbia Journalism Review
The Story So Far: What We Know About the Business of Digital Journalism
05.10.2024

Coverage
paidContent.org
Time To Look For Readers, Not Clicks
05.10.2024
April
2011
Coverage
Folio:
Five Reasons Why Users Are Underpaying for Your Content
04.13.2011

Coverage
AdWeek
Could the Times Paywall Actually Work?
04.07.2024

Coverage
BtoB Media Business
Bringing 'predictive pricing' to charging for online content
04.04.2024
March
2011
Coverage
Christian Science Monitor
New York Times paywall: Savior of journalism or confusing debacle?
03.29.2011

Coverage
eMedia Vitals
Scout adds 'demand map' to paid content platform
03.28.2011
February
2011
Coverage
AdExchanger.com
Up Against The AdWall
02.15.2011

Coverage
Adweek
Analyst: Publishers Need Ad Wall to Supplement Pay Wall
02.14.2011

Coverage
BtoB Media Business
The return of optimism
02.11.2024

Coverage
BtoB Magazine
Your fan base and its revenue potential
02.03.2024

Coverage
Business Insider
How Newspaper Shareholders Should Think About The Paywall Question
02.03.2024

Coverage
paidContent.org
Can The Daily Get To Profitability?
02.02.2024

Coverage
eMedia Vitals
Paywalls soften but don't alleviate the online advertising problem
02.01.2024
January
2011
Coverage
Adweek
Pay Walls Crumble
01.30.2011

Coverage
Folio Magazine
Now Public, Demand Media Has Bigger Market Cap Than NYT
01.27.2011

Coverage
Businessweek
Demand Media's Planet of the Algorithms
01.26.2011

Coverage
Folio Magazine
Web Site Fans Worth 50x as Much as Fly-Bys
01.20.2011

Coverage
min Online
How Much Is That 'Unique User' Worth?
01.20.2011

Coverage
Folio Magazine
Demand Media To Go Public This Month, Seeks $138 Million
01.13.2011

Coverage
mediabistro.com
Content Farm Company Demand Media to Go Public
01.13.2011
December
2010
Coverage
Folio Magazine
Knowing More About Your Paid Content Users
12.15.2010
November
2010
Coverage
eMedia Vitals
3 ways to improve your ROE (return on editorial)
11.01.2024
October
2010
Coverage
BtoBonline.com
Elsevier Business Intelligence taps Outsell Scout Analytics to maximize subscription revenue
10.28.2010

Coverage
AdExchanger.com
Attention Economics Pricing in Advertising: Cost Per Second
10.19.2010
September
2010
Coverage
AdExchanger.com
A New Metric For Audience Buying And Selling: The ARPU
09.09.2024

Coverage
eMedia Vitals
Follow the money
09.01.2024
August
2010
Coverage
Big Think
The Ten Dollar Standard in Online Content
08.24.2010

Coverage
paidContent.org
Is $10 The Magic Number In Online Publishing?
08.24.2010

Coverage
Folio Magazine
Determining Who Will Win, Who Will Lose On Paid Audience
08.20.2010
July
2010
Coverage
eMedia Vitals
NASDAQ uses analytics to bring more precision to its paid content offerings
07.19.2010

Coverage
Adotas
Scout Finds Who's Engaged and Why
07.14.2010

Coverage
MediaPost
More On Buying Banners = Burning Money: The Guarantee
07.13.2010

Coverage
Outsell Insights
Publishers At Analytics Fork in the Road
07.13.2010

Coverage
AdExchanger
Attention Economics in Online Advertising
07.12.2023
June
2010
Coverage
Audience Development
Placement + Audience Selling = More Revenue
06.08.2024

Coverage
AdExchanger.com
Given Data And Media's De-Coupling, Should A Data Company Be Selling Media, Too?
06.02.2024
April
2010
Coverage
EContent Magazine
A Case of Attacking Account Abuse
04.30.2010

Coverage
AdExchanger.com
Scout Analytics Bringing Actionable, Behavioral Insights To Publishers
04.27.2010

Coverage
Web Analytics Demystified
My Interview with Adobe Chief Privacy Officer
04.19.2010

Coverage
Research Magazine
Web users wise-up to Flash cookies as deletion rate rises, says Scout
04.15.2010

Coverage
MediaPost
Report: More Users Delete Flash Cookies
04.14.2010

Coverage
Econsultancy
Bad news for BT: Flash cookies are becoming a less effective way to track consumers
04.14.2010

Coverage
BizReport
Report: 7% of devices delete flash cookies
04.14.2010

Coverage
VentureBeat
Flash cookies get deleted, skew audience stats as much as 25 percent
04.14.2010

Coverage
eMedia Vitals
A more useful web metric: lifetime value of a visitor
04.09.2024
February
2010
Coverage
Ars Technica
Firm uses typing cadence to finger unauthorized users
02.19.2010

Coverage
Engadget
Typing 'cadence' used to identify authorized database users, lock everyone else out
02.19.2010

Coverage
Wall Street Journal
Dot-Complicated: Measuring Traffic on the Web
02.19.2010

Coverage
Silicon Alley Insider
How Unique Is A Unique Visitor?
02.18.2010

Coverage
Inc.
The Problem with Web Analytics
02.18.2010

Coverage
MediaPost Behavioral Insider
Security Co. Keystroke Data To Support Behaviorally Targeted Ads
02.18.2010

Coverage
BNET
Study: Cookies Overcount Unique Users On Pay Websites
02.17.2010

Coverage
MrWeb
Scout Casts Fresh Doubt on Cookie Counts
02.17.2010

Coverage
BtoB Magazine
Outsell introduces service to help boost subscription revenue
02.17.2010

Coverage
research.
Scout Analytics taps typing rhythm for web measurement
02.17.2010

Coverage
VentureBeat
Biometrics firm confirms: User counts for websites are 2-4 times too high
02.16.2010

Coverage
Web Analytics Demystified
Scout Analytics: They Know Your Customers
02.08.2024

Coverage
Information Today
Moving Target: Understanding Customer Demand
02.01.2024

Coverage
Information Today
Outsell Scout Analytics: A Strategic Partnership
02.01.2024
January
2010
Coverage
Inside Market Data (Subscription Required)
Internet Securities Enlists Scout to Track Rogue Access
01.25.2010

Coverage
Inside Market Data (Subscription Required)
Scout Grows Monitoring Tools
01.11.2024
November
2009
Coverage
MarketingVOX
Firms Poised to Pounce on Paid News
11.19.2009

Coverage
Pub-Intel.com
Outsell and Scout Analytics Partner To Deliver Web-Based Subscription Analytics Services, Helping Paid Content Providers Drive New Revenue
11.18.2009

Coverage
min's b2b
Deep-Dish Analysis Tool Promises Path to Paid Content
11.09.2024

Coverage
Audience Development
Outsell, Scout Analytics Launch Subscription Analytics Tool for Paid Content Providers
11.04.2024

Coverage
BtoBonline.com
Outsell, Scout Analytics form partnership
11.04.2024

Coverage
Online Media Daily
Outsell Partners With Scout To Help Publishers Maximize Paid Subscriptions
11.04.2024
October
2009
Coverage
eMedia Vitals
Subscription management gets strategic
10.29.2009
July
2009
Coverage
SandHill.com
Scout Analytics™
07.23.2009
June
2009
Coverage
VentureBeat
AdmitOne's new tool to make subscription-based sites more profitable
06.29.2009
April
2009
Coverage
Data Security Podcast
Scout Analytics Plugs Revenue Leaks
04.06.2024
March
2009
Coverage
Network World
Realtors sold on software that ferrets out illicit password sharing
03.03.2024
February
2009
Coverage
Inman News
MLS security: the rhythm of typing
02.23.2009
January
2009
Coverage
NetworkWorld
Why AdmitOne could be a 10-year-old Overnight Success
01.14.2009

Coverage
Information Today
Insider's Perspective: Tools for Revenue Optimization
01.04.2024
November
2008
Coverage
Dark Reading
Widespread Account-Sharing Threatens Corporate Security, Revenues
11.13.2008
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